Jordan Schanda King: Building, Selling and Growing 3 Businesses

Picture this: Jordan Schanda King once dreamed of becoming a lawyer, but guess what? She figured out that wasn’t really her jam. Instead, she found herself on this awesome journey of self-discovery, tapping into her natural talent for organizing stuff and spotting what’s missing in the big picture.

Enter Scholar Prep, her very first business adventure, cooked up with none other than her mom. Talk about a project close to her heart! In this post, we’re gonna take a peek into Jordan’s wild ride in the business world. From the early days of getting Scholar Prep off the ground to mastering the twists and turns of online marketing and running a business, Jordan’s story is all about embracing the unexpected and learning a ton along the way.

Join us on From Passion to Profit™️ Podcast as we unpack how Jordan’s path to entrepreneurship is anything but straight and narrow. It’s a journey crammed with lessons that not only sharpened her business skills but also helped her grow as a person.

Who do you serve and why?

Female coaches and online service providers. I’ve owned an online business for over a decade so I have a lot of experience in the space

How long have you been in business?

Officially started in July 2021

What were you doing before you started this business?

I’ve owned 2 other businesses before this one (one in college and scholarship prep and one that focused on hosting in-person business masterminds and then transitioned to teaching women how to create powerful group programs). I juggled both of those businesses with a 9 to 5 for many years (my “jobs” were always in the non-profit and higher education space)

How & why did you start this business?

This business is my first solo venture and I knew I wanted to find a business where I truly enjoyed doing the work and showing up with my unique skills and expertise. This business presented itself as an obvious opportunity to address some clear gaps I was seeing in how online business owners were approaching their operations (without clear strategy and also without clear know-how to execute the strategy well)

The most pivotal moment in my business was…

OMG I don’t know if I could pick one. We’ve grown very fast (300k+ revenue in 2022, our first full calendar year in business) and I’ve learned an insane amount of lessons, experimented and pivoted A LOT. Perhaps the most pivotal moment was right after I officially started the business. I made a huge investment in an ads agency because I knew I wanted to grow quickly, but then a couple weeks later found out I was pregnant lol so that’s what pushed me to doing the agency model and I’m so glad I did!

If there’s anything you could change in your story, what would it be and why?

Lean more heavily into doing whatever the F I want a little sooner. Things are so much easier that way 🙂

What has been the most fulfilling part of your entrepreneurial journey?

I truly love what I do. I love experimenting. I love trying new things, analyzing the data, and then adjusting from there… so the fact that I get paid to do it is extremely fulfilling. And of course, that it helps people 🙂

What has been the most challenging part of your entrepreneurial journey?

Ooof… The emotional rollercoaster of it all for sure. Being an entrepreneur requires holding a lot of risk and moving forward even when things suck or aren’t working or are just hard. That doesn’t seem to go away, but I get through it by having support.

If you had to do it all over again, what would you say?

I’m not sure what you mean exactly, but honestly, I don’t have regrets. I learn by doing so I’ve accepted that all the shit that’s hard and that didn’t work is just part of it.

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How to find Jordan Schanda King and support her:

Website: https://www.easyscaling.com/
Instagram: https://www.instagram.com/jordanschandaking/
How to Work with Jordan Schanda King: https://www.easyscaling.com/scaling-school

Tune into the From Passion to Profit™️ Podcast: cheyamedia.com/podcast