Gina Knox: From Quickbooks to Being Money’s Mom

Gina Knox is a financial coach for entrepreneurs with less than $5 Million in their business. She teaches her clients how to save $100,000 in CASH. Her goal is to change the financial trajectory of people’s lives and help them create more safety, security, and peace with their money.

In this episode, you’ll hear how Gina Knox turned pivotal moments into opportunities, lessons from both success and challenges, and the incredible transformation she’s experienced from being a Design Researcher role in the heart of Silicon Valley, at Quickbooks, to leading a multiple 6-figure coaching business.

Who do you serve and why?

I serve entrepreneurs with variable income who’s companies are making less than 5 million a year. My clients are often 1 woman shows who have for a long time sacrificed their personal financial safety for their businesses. I love helping my clients see that their businesses can create an immense amount of financial safety without needing to make consistent sales first.

How long have you been in business?

4 years.

What were you doing before you started this business?

I was a design researcher for QuickBooks were I interviewed over 400 entrepreneurs and accountants to ensure that we were designing solutions to their problems, not just assuming we knew what they needed.

How & why did you start this business?

I started my business to have deeper impact on my clients lives. At QuickBooks I loved that my work was helping millions of customers around the world, but I was craving a deeper more impactful connection. Originally my coaching was a side hustle.

The most pivotal moment in my business was…

When my clients first saved 1 million dollars. It was December 2021 and we had just started tracking client-submitted savings results, having a small group of less than 50 people collectively save over a million dollars in 12 months BLEW my mind.

If there’s anything you could change in your story, what would it be and why?

Nothing. Everything I’ve been through has shaped me, my perspective, and my coaching style.

What has been the most fulfilling part of your entrepreneurial journey?

We’re about to hit 5 million in collective client savings. I think just having such a clear impact and seeing the tangible transformation my clients go through, and then the ripple effects that has on their entire lives is so so fulfilling.

What has been the most challenging part of your entrepreneurial journey?

Learning how to actively manage my mind, identify my limiting beliefs, and then work through them. For the longest time I thought I was inherently bad at marketing and not good at making money. I spent a lot of time working through that.

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How to find Gina Knox and support her brand:

Website: https://ginaknox.co/
Instagram: https://www.instagram.com/ginaknox
How to Work with Gina:
– 6 Figure Saver: A 12-month group coaching program for entrepreneurs who want build their business reserves, heal their relationship with money, and be more profitable than ever.
– 7 Figure Wealth: A 6 month mastermind for entrepreneurs who want to build personal wealth vehicles that generate income outside of their businesses.

Tune into the From Passion to Profit™️ Podcast: https://passion-to-profit.captivate.fm/