Audrey Saccone: From Music Student to Building a Multi-Million Dollar Marketing Agency

Audrey Saccone is the visionary founder behind the marketing agency, Audrey Digital. With a fusion of art and commerce, she carved a niche by transforming her enthusiasm for marketing into a thriving career. From her roots in music education to a dynamic force in the business sphere, Audrey illustrates what it means to channel passion into profitability.

In this episode, we peel back the layers of Audrey’s professional metamorphosis and delve into her narrative, spanning from her exploratory years in the non-profit sector to architecting her own digital empire, working with Marie Forleo and Sophia Amoruso. You’ll witness Audrey’s navigation through high-stakes startup environments, her candid reflections on industry shifts, and the strategic evolution of her brand.

Who do you serve and why?

We build Shopify websites for rapidly scaling 7- and 8-figure brands.

How long have you been in business?

I incorporated in Jan 2021 but started officially in April 2021.

What were you doing before you started this business?

Working in-house as employee #1 for Sophia Amoruso’s Business Class.

How & why did you start this business?

I knew I could serve and impact more people by running my own business than by working in-house for a single creator. I wanted to be able to share my thoughts and opinions and not have them reflect back on my employer.

The most pivotal moment in my business was…

Hiring my team!

If there’s anything you could change in your story, what would it be and why?

Nothing, I don’t believe in changing things that happened in the past. I’ve learned from every experience, even the ones I would’ve handled differently now (which I likely *wouldn’t* be handling differently now if I hadn’t had my past experience).

What has been the most fulfilling part of your entrepreneurial journey?

Watching my team grow, both personally and professionally.

What has been the most challenging part of your entrepreneurial journey?

At the end of the day, everything comes down to me. It can get be a heavy burden, sometimes.

If you had to do it all over again, what would you say?

Let’s fucking go!

How to find Audrey Saccone and support her brand:

Website: https://www.audreydigital.co/
Instagram: https://www.instagram.com/audreydigital/
How to Work with Audrey Digital: https://www.audreydigital.co/contact

Tune into the From Passion to Profit™️ Podcast: https://passion-to-profit.captivate.fm/